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In 1Q07, the market ratio of Intel and AMD based MBs stood at roughly 78.6% and 21.4%. In contrast to the previous quarter, AMD's market share declined slightly, due to Intel's more complete product line, market penetration of lower priced products and Dell's worse-than-expected shipment results.
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In the wake of the delayed MB purchases in 4Q06, global MB shipments for 1Q07 reached 40M; a QoQ decline of 6.8% and a YoY increase of 6%. Compared to the usual 10% quarterly drop during the turn of the year, the 6% decline in 1Q07 was milder. The smaller decline was mainly attributed to the lower shipment base in 4Q06, along with consumers holding off their purchases until 1Q07.
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After the official launch of the Windows Vista home edition in January, it played a crucial role to the NB demand growth. Consumer NBs were the main driving force in fueling the Vista adoption rate and overall NB growth in 1Q07. According to the roadmap of vendors, a more notable amount of NBs will be installed with Vista after 3Q07. By then, the Vista adoption rate in consumer NBs is projected to surpass 80%, a better-than-expected figure than previously forecast during early 2007.
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After two years of negotiations, the first wireless 802.11x standard was released in 1997. The Wi-Fi Alliance, on the other hand, was subsequently established in 1999. The 802.11a standard was also approved in 1999 by IEEE as well, which served as the first industrial commercial standard. After several years of development, wireless technology has become a common and convenient tool in our daily lives. In recent years, multimedia content has emerged as a mainstream application in internet surfing; game consoles or desk top PCs. These devices have evolved as the home multimedia center; creating the so-called digital home. Their applications require higher and wider download/upload bandwidth to meet the user demand. Thus, to accommodate this development, the industry must have a new wireless communication protocol to replace the existing 802.11a/b/g.
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For the past several years, the NAND Flash industry has been undergoing robust growth, as consumer-based electronic products, namely digital cameras, mobile phones, USB drives and MP3/PMP players experienced surging sales. Digital cameras and mobile phones store their data within NAND Flash chips via an external memory card, while MP3/PMP players and USB drives have the chips embedded directly inside them. To the average PC user, USB drives have emerged as a perfect substitute for floppy disks in backing up data. These four different consumer products already account for roughly 90% of the current NAND Flash consumption. However, excluding mobile phones, steady growth is seen in the other three applications. Many are thus pinning their hopes on the PC sector as the next catalyst behind the NAND Flash industry.
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The 4th Samsung Mobile Solution Forum was held at the Westin Hotel Taipei on March 27th, 2007. A total of more than one hundred and forty companies, and around one thousand guests attended the forum.At the exhibit, Samsung introduced a wide-range of products that were equipped with Mobile Technology, such as OneNAND, OneDRAM, MCP, LSI, Mobile DDI and Mobile TV chip set. Viewers were able to see actual products on display, or participate in related discussion forums.
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At this year's CeBIT show, which was held between March 15th-21st, Taiwan's Tier 1 MB makers were all present during the event. Due to Microsoft's newly released Vista operating system, they unveiled a series of Vista supportable models to attract potential buyers from Europe.
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Ever since the introduction of the GDDR memory, each improved generation focused on better data processing speeds. On the contrary, for each new DDR memory, the enhancements were concentrated on faster speeds and lower power voltages. The applications of GDDR have already expanded from graphic cards to the popular game consoles of today. Recently, new applications are also being seen in digital TVs and other consumer electronics products.
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During the seminars held in Shenzhen, development in the built-in memory of mobile communication products was a key topic among relevant memory manufacturers. This can be largely attributed to the massive mobile communications and consumer electronics market in China. In addition to renowned international cell phone makers, white brand players have also established their respective footholds in the market. Although low-cost cell phones are still the mainstream product in emerging market, the growth of multimedia phones and smart phones has become quite impressive as well. With the functions of cell phones becoming more and more sophisticated, memory makers are offering a wide range of built-in memory products for different mobile communication devices. Finding the most cost-effective memory solution has become a key emphasis for both memory makers and cell phone vendors.
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The 3GSM World Conference 2007, which was held during mid February in Barcelona, Spain, not only brought together telecom operators and equipment makers, but also software and hardware manufacturers from the IT sector, Internet companies, broadcasters and entertainment providers. The main theme for this year centered on how to successfully realize the wireless broadband business models connected by handsets by copying the current business models of the computer-based Internet, TV broadcasters, and music/movie/game/commercial content providers. The integrated applications are expected to deliver many new business opportunities in the booming wireless broadband world. From this year's 3GSM World Conference, this report will provide an analysis of the future trend in wireless communications network.
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